Resources I use and recommend
** I am NOT an affiliate for any of these programs, I receive no compensation for recommending them. I’m merely passing along resources I’ve found helpful. Perhaps you’ll find them helpful too.
Active Campaign, MailChimp, Mailer Lite – Email marketing/management
Apollo.io – Lead generation platform
Litmus – Integrates w/email platforms for better personalization and optimization
Right Message – Email segmenting, tagging & list building
Canva – Design
Funnelytics – Conversion tracking, funnel mapping & optimization
Jotform – Applications, surveys & more
Interact – Quizzes and lead generation
Kajabi – Courses and memberships
Shopify – E-commerce platform
Stripe – Shopping cart
User Testing – Human testing for web page optimization
5 Second Tests – Ditto above
ChatGPT, GPT Playground, Perplexity, Claude, Google Gemini, MS Copilot, Midjourney, Canva AI Image Generator, Heygen – Large Language Models (AI) programs I use regularly for ideation, analyzing, and creating optimization tests. However, the final copy is always original copy, enriched with empathy and emotional intelligence. You will never receive “AI” copy.
See my policy for the ethical use of AI in my copywriting and optimization services.